Metpow powers Plymouth’s clean, green waterfront with smart energy monitoring

Metpow is proud to announce its partnership with Plymouth City Council on a pioneering project to modernise and green the city’s waterfront energy use. The initiative, unveiled this month, introduces a smart metering system that enables ice cream vans along Hoe Road to run their freezers on clean electricity instead of relying on diesel engines.

Councillor Sally Haydon, ice cream seller Kelly Pitcher, Emily Bullimore, BID street operations
and trading manager and Marie Wellington, street trading and event technical officer.

Five dedicated electric hook-up points have been installed, allowing vendors to power their equipment without the environmental and financial cost of engine idling. As part of this initiative, Metpow has delivered wireless submetering technology that lets the council remotely monitor vendor energy use, calculate carbon reductions, and ensure fair billing.

This marks another step forward in Plymouth’s push toward a cleaner, more sustainable city. Supported by the UK Shared Prosperity Fund and the Plymouth Waterfront Partnership, the project is a shining example of how innovative infrastructure can support both local business and climate goals.

“Metpow is proud to be part of this exciting initiative with Plymouth City Council. As a local business, we are thrilled to be working with a city in our home region to reduce carbon emissions and overall energy consumption. Our advanced energy reduction technology is not only helping to improve the sustainability of temporary power supplies on the Hoe and in the City Centre, but also enabling local businesses and infrastructure to operate more efficiently while reducing the environmental impact.

We are passionate about supporting Plymouth’s vibrant local economy and its forward-thinking energy plans. This collaboration is a fantastic opportunity to contribute to the city's ongoing efforts to create a greener, more sustainable future while ensuring that businesses can thrive in an energy-efficient environment. Together, we’re powering a cleaner, more sustainable Plymouth.”
— Matt Bellamy, Head of Product at Metpow

Local vendors are already seeing the benefits, with cooler working conditions, quieter service, and positive feedback from regulars. It is a perfect example of how local government, small business, and innovation can come together to deliver cleaner air and a better experience for all.